If you do a search on Google for Sphinn.com, the indented listing links to a spam post selling Viagra. If you look at the backlinks to this Sphinn page, you will uncover a whole network of spam blogs and comment spam on Digg. Digging a little deeper, if you do a Whois [...]
It’s easy to get caught up in the recent discussion surrounding social media. Successful social media campaigns have the potential to drive enormous amounts of traffic and there should be a place for it in your overall online strategy. However there are many other things that can have a greater long term impact [...]
Often marketers will put in significant hours developing linkbait. With such an investment in time, you’d think they’d take action to lengthen the impact of their hard work. Unfortunately this is not the case.
As Wiep discussed in his excellent post about different types of linkbait, it is imperative that you define goals for [...]